Strategy and Business Divisions

Kaleva has the history of over 120 years as the most significant media house in Oulu and North Finland. We are on our way to become a significant content and influencing company, whose DNA is packed with deep understanding of locality. Our goal is that every Finn uses some of the services provided by Kaleva Media. We also work towards a future, where Kaleva Media is one of Finland’s most interesting and inspiring work places in the media field.

We seek new growth by increasing the number of media and by creating new marketing services and platforms.

Strategy and Business Divisions

Kaleva has the history of over 120 years as the most significant media house in Oulu and North Finland. We are on our way to become a significant content and influencing company, whose DNA is packed with deep understanding of locality. Our goal is that every Finn uses some of the services provided by Kaleva Media. We also work towards a future, where Kaleva Media is one of Finland’s most interesting and inspiring work places in the media field.

We seek new growth by increasing the number of media and by creating new marketing services and platforms.

Media Business Invests in Locally Produced Content

Media business is devoted to high-quality journalism, content products and comprehensive marketing solutions in different digital channels and print media.

Our business contains the following publications: Kaleva, Forum24, Lapin Kansa, Uusi Rovaniemi, Lounais-Lappi, Raahen Seutu, Raahelainen, Pyhäjokiseutu, Koillissanomat, Iijokiseutu, Rantalakeus, Siikajokilaakso, Pohjoisen Polut and Kolmiokirja magazines as well as the encompassing digital channels and services of all above mentioned publications.

Marketing Services as Growth Engine

Marketing services and platforms business aims at strong growth. At the moment, marketing services and platforms are provided within the family of companies by Indieplace, which specializes in providing and designing influential marketing and Kolmas Polvi, a marketing agency that specializes in digital marketing, brand strategy and creative story telling. Marketing services and platforms business complement Kaleva Media’s media sales by increasing the volume of digital products and services, customers and know-how. Together they attach the family of companies to Finland’s media market.

Culture and data intelligence is the furure’s gold

We firmly believe that the inspiring employee experience positively influences the customer experience. We invest strongly in developing meaningful corporate culture and employer image as well as in changing the working culture to an ever more agile and self-directing direction.

Moreover, we will take our data and AI abilities to the world-class level. We transform the extensive data assets of the family of companies with the help of artificial intelligence into understanding and profitability that can be made use of both in our own and our customers’ businesses. Through that understanding, our future media and marketing services will provide our customers with ever more relevant content and effective marketing widely through both traditional and brand new channels. Our customers are at the very core of all our development.

Strategy and Business Divisions

Strategy and Business Divisions

Media Business Invests in Locally Produced Content

Marketing Services as Growth Engine

Culture and data intelligence is the furure’s gold

New Year’s Eve – Oulu, 2015

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Marketing services

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